We had the opportunity to talk with Kai Bauer, the Principal Advisor for Sustainable Mobility at EASA, who explained the various sustainability initiatives and research at EASA that are aimed at scaling the drone industry while also prioritising societal acceptance.
Kai emphasises that societal acceptance is crucial to the drone industry's new economy, and it's essential to engage with citizens to understand their concerns before wide-scale adoption occurs. EASA's study showed 83% of European Union member state respondents felt positive about drones, but concerns about privacy, sustainability and noise pollution continued to come up. To address these concerns, EASA organises workshops like the one at Amsterdam Drone Week 2023, titled "Societal acceptance revisited: Collaborative actions to address noise, sustainability, and other citizen concerns".
Kai concluded our interview with three key takeaways for the drone industry: (1) develop concrete actions to tackle societal acceptance, (2) establish common standards and (3) ensure collaboration is at the core of all drone industry innovation efforts, encompassing all diverse perspectives that range from organisations to citizens.
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Our partners at Murzilli Consulting also offer an outsourced strategic regulatory department for drone organisations as well, for more in-depth guidance.
Eszter is the CEO & co-founder of DroneTalks Group and Aerial Cities.
Eszter is an expert writer in multiple drone-focused online magazines such as Commercial UAV news and Commercial Drone Professional. She is also an advisor for various start-ups such as Globhe and drone-related initiatives such as AUVSI Xponential and Commercial UAV shows. She is a board member of the Swiss Drone Industry Association.
As an expert in technical innovation in the drone sector, Eszter has contributed to several companies' growth, leading complex implementations and mentoring and advising leaders on strategic planning and operational transformation. In 2020 Eszter successfully led the Global UTM association with 40 + UTM ecosystem leaders through its restructuring for six months.
From 2016 - to 2019, Eszter successfully led the GSMA Drone Interest Group, growing it from 10 mobile operator members to nearly 40 finding solutions to leverage cellular connectivity in the aviation environment.
Eszter is passionate about boosting diversity; in 2020, she launched an event series, "Women Behind the Drone Revolution", which is still running successfully intending to highlight female leaders' activities related to drones.
Eszter holds a BA in Military & Safety Engineering from the Hungarian National University of Public Services and is currently attending Boston University's digital leadership studies. She was born in Hungary and resides in Bern, Switzerland.
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